Looking to connect with your fans? The best Patreon rewards are the ones that your fans will get excited about. That excitement will convert into pledges. So what are the best Patreon rewards?
The best Patreon rewards
There are several great Patreon reward ideas that can work for a wide range of creators. Those include: T-shirts, something with a signature, and bonus audio/video content.
Patrons should feel like they're part of an exclusive club -- one that gets them closer to the creator(s) they love.
But be warned! The best Patreon rewards can also take up the most amount of time on your end. Packing t-shirts, signing posters, or creating bonus content can take up hours and hours of time. And in some cases they will cost you extra money.
So how do you balance the additional income against the expenses you'll incur?
First, it's important to offer a range of both digital and physical rewards. In most cases, digital rewards won't cause you to incur additional expenses other than your time. And that's not a bad thing -- if being a little busier leads to a new income stream, why not? My Patreons have added several hours a week to my schedule, but the additional revenue is well worth it.
For podcasters, an example of a great digital reward is 30 minutes of additional show each week. My podcast #Millennial records a half hour of extra show called After Dark exclusively for $5+ Patrons. The audio is uploaded to our Patreon and listeners can actually listen to it via their favorite podcast app.
After Dark takes up a little extra time for us to record each week, but our listeners love having extra content to listen to. What's great for us is that it's not much of an extra burden on us. By recording it right after the main show that we release to the public, we can easily fit it into our weekly schedule.
On the other hand, physical rewards will take up both time and money. If you decide to offer a physical reward, I suggest not offering more than two at a time. Another very important tip: You must require Patrons to stay signed on to your Patreon for several months before you send them the physical item. This helps you earn the money it's costing you to purchase/mail the physical goods, and profit, before you send it to them.
A list of the best Patreon rewards
There are several great Patreon reward options that'll please your supporters.
Keep in mind that the exclusivity of these benefits make them special. If your fans can't get these benefits anywhere else, they'll be tempted to pledge!
- A "Thank You" page on your website with their name listed
- Bonus audio or video every week
- Live streams of your recordings (which grants supporters early access)
- Google Hangout events in which hosts can hang out live with supporters
- Signed physical album art
- A snazzy t-shirt
- A segment on your show that only Patrons can contribute to*
There are plenty more excellent reward ideas, but they'll vary depending on what type of creator you are. My Patreon consultations include more ideas tailored to your business and will take you from the planning phase to launch. The most important part of launching a Patreon is knowing what your fans want from it, and I can help you find out.
*Benefits like this one will organically promote the show to fans who aren't yet Patrons. If they hear Patrons getting their feedback included into installments of your show/video/art, they may be tempted to pledge.
Rewards are only the beginning
Hire Hypable Impact to learn everything you need to know about launching your own Patreon. All services include tutorials on how to decide on the best Rewards for your fans.